World Tabac Ltd. Century Blueberry

The bulk blends sold under the Century name were produced in Kentucky for the New Jersey-based Century Tobacco Company, with production continuing under later ownership changes; Blueberry is the blueberry-flavored member of this line. Predominantly Cavendish leaf with some Virginia added, the mixture is offered ready-rubbed and flavored with blueberry essence. The smoke progresses slowly and coolly, nicotine stays very low, and the flavor runs a step ahead of the nicotine. After an EU regulation took effect in 2017, the fruit reference was removed from the product name, changing it to "Blue B Cavendish," and the blend was later discontinued.